Use your Initiative – The benefits of own brand product

Posted on Mar 3 2010 - 5:04pm by Peter Millikin


With the economic climate as it is, everyone is looking to save money on the essentials, and shopping for office stationery supplies is no different to supermarket shopping – if you’re looking for a bargain, consider the own brand ranges available.

It’s common knowledge that some supermarket own brand items are the same as “higher” level brand products, just packaged differently and available at a fraction of the cost. The same goes for stationery.

For example, if you have an important presentation or tender document to send out then use a Bantex lever arch file or other premium brand to make a great first impression, but if you’re looking to store old invoices and statements in your office then you don’t need to impress anyone, and an own brand like Initiative will fit the bill at a fraction of the cost.

The same applies for inks and toners for printers. There is a stigma with compatible cartridges where people believe the quality isn’t the same as manufacturer’s original consumables and sometimes this is the case. So the best way to find out is to try the compatibles out. If you don’t like the quality of them, then switch back and you haven’t lost anything. But if you’re happy with them, then with certain own brands like 5 Star you could be looking at saving up to 75% off the manufacturer’s original prices, which could be a nice wedge of cash you wouldn’t have to part with.

So simply put, to save money use your Initiative and buy own brand products.

This article was written by stationeryman.co.uk

About stationeryman.co.uk: A trading name of Absolute Business Centre Ltd, stationeryman.co.uk is an online trading website dealing in office supplies and furniture for businesses and other consumers. They sell everything from C5 envelopes through to A4 laminators. The offices are based in Southampton. The sites offer free delivery to anywhere in the UK (terms and conditions apply) with products at credit-crunch beating prices

Article Source: Author: nmaidment

Read about the Author

Peter has received many accreditation's including many from the Times Online. As founder of You Could Save (2005) and What Stationers (2007) Peter regularly helps consumers and national organisation ‘save money’. He believes that the only successful way to bring people together online is to provide an open marketplace where people can all work together in a friendly, unbiased environment.

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